Aug 12

The Importance Of Registering Your Business’ Trademark

With the way that the country’s economy has been, more and more people are going into business for themselves. Taking on the role of a business owner comes with an abundance of responsibilities, as well as processes that prove to be beneficial for you and your business.

One of these processes is registering a trademark for your specific business. This is a very important step that any new (or old) business owner needs to take in order to properly protect your particular company’s unique look, whether it’s in the form of a phrase, name, logo, symbol or word. This is what makes your company stand out, and you should take the necessary steps to protect it.

If you do not register a trademark, there are many negative consequences that could occur. You could lose the unique image that your company is based upon. A competitor could adopt a very similar name, logo or symbol so that it’s almost impossible to tell your two companies apart. The worst thing is that if your competitor has their trademarks registered, then you could lose yours-it doesn’t matter if you came up with the initial trademark or not! In addition, you could have to pay fees to your competitor for trademark infringement!

All of this could possibly lead to you having to completely redesign your company’s name or create a new unique symbol, logo or phrase for your customers to associate with your particular business. Just imagine how much money and time you will spend trying to take on a new trademark when you could have saved all of this worry by simply registering your trademark! And think about how frustrating it will be to have to keep your current customers with a completely different look or trademark.

By taking the steps to register

Aug 11

Nucerity Business Secrets – What Is The Truth, Scam Or No

When you look at it, Nucerity is recently launched MLM business and has generated quite a bit of interest in it in the network marketing community. But is the whole thing just a scam, or is this company legitimate and worthwhile?

OK, so what is nucerity, as a company, all about? According to their company web page, their selling position is being a “first to market” health and skincare company.

However, what kind of products do they market? Its premier product, and currently only, something called called skincerity. This is basically a skin product providing relief for things like sun burn, common rashes, and itchy dry skin.

So what about the nucerity business and compensation payout plan? It really looks like a basic MLM compensation plan, with 12 ways to earn money, varying from: retail profits, fast start bonuses, to varying levels of higher level achiever bonuses.

Really, Nucerity does indeed look like its a really good network marketing opportunity, with a cutting edge product and generous compensation plan, but only time will tell whether or not customers can sustain a one skincare product company or not.

But, as is the case with any MLM opportunity, the real deal for the nucerity business will be the marketing that its distributors do. That really is the way things become successful, even if they have the latest and greatest products and the best compensation plan.

So, if you are in the Nucerity business, its in your own best interest to learn how to really identify who your target market is, and how to market specifically to them. Even better, learn how to market on the internet, as this gives you the biggest leverage and you can reach the widest audience with it.

If you want to learn more about building and

Aug 10

The Business of Self-Esteem

Our life purpose is our life destiny. Where you go doesnt matter, because once you go where purpose takes you. You will reach your destiny and your desired goals. Life is a business of Self Esteem. For many years, l lived in the problem and not in the solution. After my breakthrough, I began to addressed my issues, I was reinventing myself; my prospecting changed; I went from being a recruiting machine that enrolled over 90 personally sponsored in my enterprise in fewer than 18 months, to only enrolling 5 people in 5 months. One of the 5 prospects check did not go through, One called after a week and a half to say that he was quitting and the others 3 are still active. What happened to my great prospecting skills? I started to doubt myself a little, I quickly told myself, This too shall pass. I knew that things would get better, if I continue to become better.

I had to learn to Master my new self. My people skills were better than they have ever been. I loved my new life and the new me. I talked to fewer people; I only talked to those who I made eye contact with; I look for connections and emotional entrainment. I did not rush, nor did I panic. I had been the companys top name for the first year and a half, but now, I was barely mentioned on the leadership calls. My production was history and I became a mystery to the owners of the company. I knew that something great was brewing in me; I knew that I was mastering connecting, prospecting, closing and I had developed a healthy, strong self-esteem, self-confidence and leadership. But most importantly, I developed a pleasing, charming and attractive personality, with a

Aug 10

Caterpillar Business Strategy For Increasing Revenues

Caterpillar Business Strategy for Increasing Revenues
It is the battle of the fittest in the business world. Every company is seeking to grow either to new territories or in existing ones on the expense of competitors. Businesses that are not able to grow wither in the competitive global market. Today there is no pure “local market”; everyone wants to be everywhere. The global business world is becoming a “local market” and it is getting smaller.
If during the 1990″s branding was the main marketing strategy for a company, and defining a specific market segment was necessary for gaining expertise and market definition, during 2012 and beyond there will be less companies that will strategically brand themselves into one product line. Companies will try to go out of their market niche earlier in the company’s life span than before.
Long term and short term strategy will change, and we will find more and more companies widening their product array to the point that these products won”t have a direct connection to each other. This means that companies’ strategic way of thinking will be one of profiting from what the market wants; in essence “” “Caterpillar Business Strategy”.
The “Caterpillar Business Strategy” is basically another way of looking at the global market. This course of action is defined by seizing your opportunities regardless of brand marketing, market niche and international identity. The main aspect to be considered is global trends and profit opportunities.
Why “Caterpillar”? Because every company today has basic legs on which they stand upon. These legs are connected to the body but also to each other. This organization structure has a lot of downsides to it that will be detriment in future global comparative abilities. The caterpillar has many more legs, which are not

Aug 09

Teach Yourself Plasma And Lcd Tv Repair To Grow Your Tv Repair Business

Old school TV repair shops specializing in fixing cathode-ray tube (CRT) televisions can take advantage of the increase in demand for flat screen TVs like the plasma and LCD TVs. These two TV technologies have become cheap enough that more and more people are replacing their huge CRT TVs and are buying their lighter and more energy efficient flat screen relatives.

The recent years have been kind to the plasma and LCD TVs as they have been constantly reporting double to triple digit percentage growths and have surpassed the old school and traditional CRTs in terms of sale revenues.

This clearly means that there will be an increase in the demand for services related to these electronic devices, particularly, services like plasma and LCD TV repair. A TV repair business experiencing reduction in earnings in CRT TV repair can explore and take advantage of the opportunities this explosive flat screen TV buying spree is generating. Learning how to repair flat screen TVs will certainly provide a big boost to any electronics repair or servicing business.

Learning how to repair flat screens should be easy enough in this day and age. Any TV repair practitioner, for example, can simply go online and be able to find out about the things he needs to upgrade his/her repair skills. If you are an old school TV technician looking to learn how to repair plasmas and LCDs, then all you need is an internet-connected computer and the dedication to devote some time to learn.

You do not have to go to a formal TV repair school and pay sky-high tuition fees to learn flat screen TV repair as it is readily available right now where ever you are on this planet. The information you need is available with a few clicks of your

Aug 09

To Start With A New Business, Get The Initial Funds

In this highly competitive scenario, it’s a challenge to start your own business. An investment in any business is more like wrestling or battle. No matter how much working experience you have or what you are capable of doing, you just need a start to keep pace with the market of the day. Whenever you think of starting a new business, your main concern is on how to arrange the capital. In other words, the primary thing to start a business is the capital or starting fund. When talking about job-seekers, they find it hard to get the right opportunities that suits their profile and job requirements.

They didn’t even find the right employer or company which can pay them what they actually deserve. Moreover, bosses in the companies expect employees to be more productive and want them to work for more than 9 hours a day. With no other option, they have to compromise with the existing conditions. Beyond this, a golden opportunity is knocking at their door. However they wish to start a new business, but it requires a huge amount of money. Now arranging funds for new business start-ups is as easy as you think.

Every business from opening a hotel, restaurant or bar to owning a company requires a huge amount of money, called financial capital. As a matter of fact, investment in any business may also lead you to bankruptcy if not run precisely in a pre-planned manner. Despite all these risks, you can make your dreams come true with Funding for new business start-ups. To get your investment in safe hands, you can meet a number of experienced, professional consultants and entrepreneurs.

Those who want to get funding for a new business can take advantage of flexible policies, transparent dealings and easy payment

Aug 07

Are You A Strategic Or Tactical Business Owner

I am on a crusade to re-educate and re-focus business owners/managers to lead more, work less, and enjoy greater freedom, financial success and happiness. In short, trying to get owners and managers to think and act strategically and effectively.

Too many owners/managers are gifted technicians but not very effective as strategic leaders. If you are not leading in your business, who is? If you are not being strategic, who is? If you are not proactive, who is? To find out if you are a strategic business owner, ask yourself the following questions:

-Do I see the big picture and have a long-term view?

-Do I think more like a CEO than an employee?

-Do I create a yearly business plan?Is my leadership purposeful, proactive, and planning-based?

-Do I constantly think about the direction and objectives of the business?

-Do I focus on the entire business and not just the technical work of my business?

-Have I created plans, procedures and policies to help operate my company?

-Have I developed and documented all our key business processes?

-Do I utilize the leverage of marketing to grow my business?

-Do I spend more time on important matters rather than trivial/urgent matters?

-Have I created a systems-dependent business instead of an owner-dependent business?

-Do I conduct one-on-one monthly coaching sessions with my managers and/or key employees?

-Do I avoid getting buried in the day-to-day details and headaches of the business?

-Have I shaped my business more by design than by default?

If you answered “no” to most of these questions, you are operating as a tactical, reactive business owner. You could benefit greatly from becoming a strategic business owner (SBO). In short, a strategic business owner gets the highest and best return possible for his/her

Aug 07

Plans To Start Online Business From Your Home

Online business is a most reliable business which is not so hard. Nowadays, online business has become more popular. Though it looks very difficult, but it is very easy to start online business. In online business, there will be no political or any such boundaries. Online business will never be quite in the market, so the potential business man will always be in a bit of anxious. There will be fewer burdens in online business. Here you can get immediate results than common or manual business.

As Internet which has become very easy, fast and inexpensive, people are tempted to start their own online home based business. Online business will be of more challenging with most exciting and satisfying things, where you can have more experience in life. The most common step when you start working at home is to plot out an idea and start planning. One thing you have to remember that online business has less work when compare to common business.

Just a simple and basic search is enough to know more information about internet marketing. Many of them think that marketing online business is totally different from marketing strategies which people are using today. Learning online business is not one step process.

Through internet, it is possible to open your online business for 24 hours a day, 7 days a week and 365 days a year. It doesnt matter you are sleeping or you are at any other work your online business will be working for you. So that your business will get more profits and make you richer and richer every day with a great delight. That is the reason why many people are going to start online home based business in these days.

If you start online business, there are lot of benefits.

Aug 04

Commence A Resume Writing Service Business

A good resume can help employment seeker get his dream job. Some people usually are not good at all at writing resumes and also if they have all of the qualifications and experience essential for the task, they end up losingthe job simply because of your ineffective resume. Such people can take help from resume writing services. Should you have good ability as a copywriter then you might find a resume writing service business. This is a great work from home company.

You are able to quite easily earn $100 to $500 per resume without having formal training. You may have to get ready a questionnaire to become filled through the client because of the information you need, or must interview him to obtain a feel for his personality and strengths. It is possible to pursue this home business part-time or full-time. Often resume writing involves writing a cover letter at the same time.

Initial Costs

Starting a resume writing service business doesn’t involve expense. You’ll require a laptop or perhaps a personal computer, an on-line connection, telephone, fax machine, laser printer plus a good copier machine in your home office. You should also need good resume-quality stationary and templates. Each one of these along with advertising costs should not be more than $2000.

Marketing Your Enterprise

To start with, you’ll really need to create a website that talks about your resume writing business. You may also use affiliate products to promote your company on their sites and vice versa. Younger graduates or college pass-outs needs to be targeted when they would be starting their careers soon and would require well-written resumes. Posting flyers at colleges along with high schools (for part-time/summer jobs) would take care of promoting your company to your younger generation. It’s also possible to put up

Aug 03

Era Business School Dwarka What It Takes To Make A Top B-school

India is burgeoning in the B-School arena. The country has over 5,000 institutes offering MBAs currently with many more waiting in the wings. Rashmi Bharana, Member on the Governing Board of Era Business School Dwarka and EBS Director, Dr. Sanjiv Marwah, talk about what it takes to make a B-School achieve success and stand out in terms of delivering results.
To begin with, a B-School needs to follow best practices. EBS is anchored by the billion dollar Era Group. By sheer inheritance of being a part of Era Group, we have the corporate reach, interface advantage, a hi-tech campus, and most importantly, we have ensured an experienced faculty that is renowned for its pedagogy. The added advantages include regular weekly industry interfaces. EBS Dwarka has a tie up with Dale Carnegie to provide a certification course for our students in communication and presentation. Also very importantly, EBS methodology of teaching is case based, says Dr. Marwah.
The Era Group felt the need for quality B-Schools quite intensely when they scouted for talent. There was an acute shortage, says Dr. Marwah. Era found there was room to groom more Management talent. The yawning gap had to be filled. But the key, here, was quality. It all fell into place when Rashmi Bharana returned from her MBA programme in Singapore. She was exposed to the best B-School practices and helped implement the EBS Blackboard. It takes care of the complete online academic functioning of EBS.
However, when the Era Group began setting up their B-School, Ms. Bharana found the challenges she faced were many. One challenge was that the MBA was losing its charm as we entered this educational field. And the other was the increasing number of B-Schools. Attracting the right student pool had been a big challenge.

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